For founders

You built it. Now build its value.

For founders who started it, grew it and still run it, at $2M to $100M. You know every customer and every number, because most of it still runs through you. We help you grow profit, raise what your company is worth, and build a business that needs you less.

Book a discovery call →

One day of your time to find your number

What nobody says out loud

Your company has become who you are.

You took the risk, signed the lease, made payroll when it was tight. The business grew because you carried it. Somewhere along the way, carrying it became the job.

“If I take two weeks off, things slow down.”

“Every big client still wants to talk to me.”

“I put everything back in. I’ve never really paid myself.”

“I have no one to ask who doesn’t want something from me.”

“We keep growing, but it doesn’t feel easier. It feels heavier.”

“I honestly don’t know what it’s worth. Or who I’d be without it.”

The owner’s trap

What got you here is what’s holding the value down.

You are the sales engine

Buyers discount what walks out the door with you.

When the relationships are yours, the revenue is at risk the day you step back. That risk comes straight off the price.

The numbers live in your head

Nobody pays for what they can’t see.

You know which clients make money and which don’t. Until it’s on a page your team can run from, it isn’t worth much to anyone else.

Growth runs on effort

More revenue, same multiple.

Working harder grows the top line. It rarely grows what the company is worth. That takes a different kind of growth.

How value grows

Two numbers decide what your company is worth.

ProfitMultipleWhat it’s worth

At a 5x multiple, every $100,000 of profit you add is worth about $500,000 in value. Raise the multiple by one turn and the whole business is worth more, not just this year’s growth.

01 · Grow profit

Price, margin and the right clients

Find the leaks, raise prices where you’ve earned it, and grow with the clients who make you the most money.

02 · Raise the multiple

A company that runs without you

A real number two, revenue that repeats, clients spread wide, and numbers anyone can trust. This is what buyers pay more for.

03 · Buy to grow

Acquire, then integrate

Buying smaller firms can grow profit and your multiple at once, if each one lands on the same platform instead of adding another thing that runs through you.

04 · Pay yourself

Turn the business into wealth

Take some off the table along the way, and plan for your life, not just the next quarter.

How we work

A Partner who has built it, too.

Start with your Value Baseline. Then grow it with a Partner beside you every two weeks, and a plan that moves both numbers.

See the Growth Partnership →
Your number, scored against the best businesses in your market
A 90-day value sprint with the three moves that matter most
A sales engine that doesn’t start and end with you
A plan to hire or grow your number two
A wealth plan for you and the business
Owner Dinners with other founders who built theirs

You built something real. Let’s make it worth more.

Every founder we work with starts with a Value Baseline™: your number, what’s holding it down, and the moves that raise it. In 30 minutes, we will tell you if it is the right next step for you.

The 10x GuaranteeWe find $200,000 in value, or your money back.How the guarantee works →